Publishing 2012
World Bank/George Washington University,
Mexico City, Feb 2007
Preparing for the Future:
Digital Strategies for Publishers

Day 1

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Economic Drivers for NAP's Digital Choices


  • Rapid pace -- one book per working day, plus one prepublication per day
  • Combination of in-house and out-of-house composition
  • Frequent last-minute changes
  • Need for instant online publication at "embargo release"
  • Low production costs for short runs and long -- we're a nonprofit
  • Maximal appropriate openness at all stages




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