Publishing 2012
World Bank/George Washington University,
Mexico City, Feb 2007
Preparing for the Future:
Digital Strategies for Publishers

Day 1

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Framework for Conference, cont'd


We want you to come away with:
  • practical framework for making strategic publishing choices in online world
  • understanding of the key issues facing publishers as culture reacts to technology changes
  • knowledge of the key technologies and their acronyms
I can only speak from a US-centric perspective, and look to your participation, to educate me about the habits, markets, and readership culture of Mexico




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