Publishing 2012
World Bank/George Washington University,
Mexico City, Feb 2007
Preparing for the Future:
Digital Strategies for Publishers

Day 1

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Phase I continued: Other Publisher Sales Models


  • Institutional Subscriptions (requires continuing technical, organizational, and marketing infrastructure)
  • Institutional Sales (provide collected data to libraries, who have their own presentation/rights infrastructure)
  • CD-ROMs, though librarians grew to hate them
  • Very few successful "rent to individual" or "sale to individual" projects.
  • Many, many failures: ebooks on floppy, ebooks on CD, ebooks on E-Reader, etc.




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