Publishing 2012
World Bank/George Washington University,
Mexico City, Feb 2007
Preparing for the Future:
Digital Strategies for Publishers

Day 1

<-- previous
overview
NEXT --> 


Mission: Cost Recovery/Sustainability


A robust Web publishing and online sales program. Online only:
  • More than 100 orders per workday
  • 200 books and PDFs per workday
  • Approximately 33,000 online orders/yr
  • Website sales represent 28% of overall sales, 60% of orders



<-- previous
overview
NEXT -->