Publishing 2012 World Bank/George Washington University, Mexico City, Feb 2007

Preparing for the Future: Digital Strategies for Publishers Day 2

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Basics of Technical Infrastructure Internal PCs, Macs, printers Internal network, file system, database, with backup Basic Web server maintenance (LAMP, Microsoft) and backup Digitization/Transformation processes Web site presentation (design, implementation) Web site applications (relationship with customers, shopping cart, providing content, etc.)

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